Job Title

Marketing Specialist

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Job Description

As Marketing Specialist we would like the successful candidate to assist us with improving the marketing material, landing pages, welcome offers, to help the acquisitions teams deliver the best possible traffic while the business attempts to retain as many of those players for as long as possible from the various regions. 
 
Requirements:

  • • 5+ years in Gaming Industry
  • • Good understanding of the Player journey or life cycle
  • • Good understanding of welcome offers and bonuses
  • • Ability to create and measure Campaigns for targeted markets
  • • Ability to build good relationships within other departments
  • • An eye for detail and a passion for learning
  • • Have previous experience in researching New Markets and assisting in launching campaigns, welcome offers and bonuses within new markets.

  
 
Responsibilities:

  • • The Marketing Specialist will be responsible for the following
  • • Competitor Analysis – assisting in some of the research for new markets
  • • Using that information to help brief in or create specialized Landing Pages, Welcome Offers, Promotions, Loyalty programmes for our brands within those new markets
  • • Assist with campaign creation for the affiliate team.
  • • Refurbish old campaigns and create new ones that can be pitched to affiliate teams to drive acquisitions
  • • Create seasonal campaigns for big affiliates as required

 
Other Skills:

  • • Ability to work well within a team but also able to work independently
  • • Good time management skills and the ability to juggle multiple tasks
  • • Good communication skills

 

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